Hello, my name is
Alie Ranti
Content Strategy Meets Data
Content SEO Strategist & Marketing Analyst
I help B2B and tech brands grow through data-driven content and strategic optimization.
Currently pursuing my master’s in data science and business analytics.
For the last 4 years, I’ve worked in content strategy and SEO for B2B brands from manufacturers to SaaS companies. I’ve always been drawn to understanding why things work: which content drives conversions, what patterns emerge in the data, and how decisions should be backed by evidence rather than instinct.
That’s why I’m pursuing my master’s in data science and business analytics. I’m learning Python, SQL, and statistical analysis to formalize the analytical thinking I’ve developed in marketing.
My goal is to work as a data analyst or analytics-focused strategist, bringing both technical skills and real-world business understanding to the role.
My Focus
SEO & GEO Content Strategy
Developing data-informed content strategies for B2B brands. From keyword research to performance analysis, I help brands find their voice and drive organic growth.
Analytics & Performance
Analyzing marketing data to uncover insights: Which content converts? Where are opportunities? What does the data tell us that intuition misses?
Data-Driven Optimization
Improving performance through systematic analysis: conversion funnel optimization, content performance analysis, customer segmentation, and attribution modeling.
Let's Talk
I’m open to:
Marketing roles in B2B/SaaS
Analyst positions
SEO and other digital content projects