About Me

I'm a content strategist and marketing analyst with 4 years of experience in B2B digital marketing. I've worked with diverse brands from machinery manufacturers to SaaS companies, turning complex products into compelling content strategies.

I’ve always been drawn to the analytical side. I spend as much time in Google Analytics as I do in Google Docs, asking questions like: Which content actually drives conversions? What patterns emerge in the data? How can decisions be backed by evidence rather than intuition?

That’s why I’m pursuing my master’s in data science and business analytics in Madrid. I’m learning Python, SQL, and statistical analysis to formalize the analytical thinking I’ve developed through years of marketing work.

My goal is to work as a data analyst or analytics-focused strategist, bringing both technical skills and real-world business understanding to complex problems.

I believe the best insights come from combining creative thinking with rigorous analysis, and I’m building the skills to do both well.

Skills:

– Marketing: GA4, Google Search Console, SEO, content strategy

– Learning: Python, SQL, data visualization, statistics

– Other: WordPress, basic web analytics, report building